Hi Friends! You’ll remember back in Late Spring I attended Quilt Market, THE place to preview upcoming collections, designers and pattern makers! Well, if you can believe it, the fabrics that were previewed at market are finally starting to hit the stores. So with that in mind I thought it would be fun to shine a spotlight on some of the designers that really stood out from the crowd in a … [Read more...] about Maker’s Spotlight – Vanessa Goertzen of Lella Boutique
Before I go into how I finally made money in my own crafty business – I want to be ULTRA clear & ULTRA Transparent! For me, personally, the idea of making a livable wage in Seattle while having the flexibility to take time off, pick my daughter up from school and support my creative community was my ultimate goal. Making CEO Compensation and working 80 hours a week was not my goal. This is … [Read more...] about How I Finally Made Money In My Crafty Business
Have you ever heard of the 80/20 Rule? It’s also known as the Pareto Principle and it basically explains that for many events - 80% of our results come from 20% of our actions. If you're thinking about going into business, the sooner you recognize the 80/20 rule the better. Here are some examples of how the 80/20 rule show itself once you’re in business: Roughly 80% of your results will … [Read more...] about Customer Loyalty ~ The 80/20 Rule for Makers
The dirty little secret about owning a craft, fabric or quilt shop is this – it’s almost impossible to make a livable wage because the margins on fabrics, notions and craft supplies are so small. Most patrons cannot even imagine how hard it is to be profitable and nearly impossible it is to bring home a paycheck – AT ALL. Think about this - When Thread is your biggest seller and you’re only … [Read more...] about The Dirty Little Secret About Owning A Crafty Business
In 2010 my husband and I opened a boutique fabric shop in our neighborhood lovingly named The West Seattle Fabric Company. The Community had recently lost a large, corporate fabric and craft store 2 years prior so there was certainly a need for a convenient place to buy threads, notions and the basics needed for sewing. I personally had a strong desire to create a place that wasn’t fussy but … [Read more...] about Don’t Make the Same Mistakes I Made…PLEASE!
Let's debunk the idea that having a creative small business is easy, fun and prosperous. You see, over the past 7 years I’ve had countless customers, friends and strangers tell me that they are interested in going into business. Some of them are much more intuitive than I was, with plans to have an experiential business from the start. Others told me that they want to open a retail shop … [Read more...] about Why I Created The Maker’s Guide To Making Money